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Bocado
Atlanta
PHOTOGRAPHY
CREATIVE DIRECTION
Being commissioned for the 2019 Late Night Series at Bocado Atlanta was an incredible opportunity to bring my creative direction and photography expertise to a dynamic, fast-paced local event series. This experience allowed me to engage with a diverse audience, elevate the brand experience, and showcase my ability to deliver innovative strategies in a vibrant, real-time setting.
PROJECT DETAILS.
COMPANY.
Bocado Atlanta
SERVICE.
creative direction, Photography, Design
TYPE.
Photography, Media editing, Graphic Design
The 2019 Late Night Series was developed to provide service industry professionals with a much-needed late-night dining experience, combining exceptional food and a live DJ at Bocado Atlanta in West Midtown. This initiative was designed to create a welcoming environment where hospitality industry professionals could unwind, connect, and enjoy a relaxing night out after their shifts.
ABOUT.
STYLE.
FOOD + BEVERAGE, EVENTS
PURPOSE.
Brand Awareness: Events
For Bocado Atlanta’s Late Night Event Series, I developed a comprehensive suite of photography and social media marketing materials to enhance awareness and drive engagement. The creative direction intentionally departed from Bocado’s signature vibrant visuals, shifting toward a more refined yet candid and inviting aesthetic tailored to resonate with hospitality professionals and late-night guests alike.
These materials highlighted the exclusive late-night while capturing the unique atmosphere and energy of the occasion. By blending strategic social media storytelling with impactful visuals, I created a campaign that effectively connected with the community, amplified interest, and elevated the event’s overall experience.
